Software will let cell phones read bar code data on everyday objects from the Internet.
Media experts say that cellphones, are the Swiss Army knives of technology, are quickly heading in this direction. New technology, already in use in parts of Asia but still in development in the United States, allows the phones to connect with objects through the Internet.
“The cellphone is the natural tool to combine the physical world with the digital world,” that executive, Cyriac Roeding, the head of mobile-phone applications for CBS, said the other day.
In Japan, McDonald’s customers can already point their cellphones at the wrapping on their hamburgers and get nutrition information on their screens. Users there can also point their phones at magazine ads to receive insurance quotes, and board airplanes using their phones rather than paper tickets. And film promoters can send their movie trailers from billboards.
Read more on The New York Times.
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TheNewYorkTimes